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Save the Dates! August 18-19, 2008

Join us in Minneapolis for

  • Dynamic keynote speeches on the state of multichannel marketing today, e-mail marketing advice and more, from direct-marketing leaders like Don Libey, Reggie Brady and Terry Jukes
  • Information-packed state-of-the-industry presentations in two tracks, Financials and Web Marketing
  • One-on-one training and consultation with Ability Commerce & Marketing Concepts expert staff, to make the most of your software and services investments
  • Networking and brainstorming with your fellow direct marketers

Just $395 per attendee ($295 for additional attendees from your company)

Click here to contact us for more details and register today!

State of the Industry—Don Libey
Don is a long-time industry futurist, advisor and strategist to CEOs and boards with 30 years of experience operating numerous direct marketing, catalog and publishing companies as an owner, director or CEO. He’s also the author of eight books on catalog marketing, future change, and the economic and technological influences on the global marketplace. Benefit from his expertise as he discusses direct marketing challenges and opportunities in today’s marketplace.



Secrets of Successful Email Marketing
Reggie is a leading authority on Internet direct marketing, bringing over twenty years of “hands on” marketing experience. She is a frequent featured speaker at national and international conferences on the topic of email and permission marketing. At our conference, she’ll provide an up-to-date look at how the medium is evolving and changing. You’ll see lots of examples and case studies of successful campaigns, learn 9 building blocks to success that will make your programs more effective, and much more.

Web Development Report: What's New in 2008/2009 for Ability SmartSite™
Our web development group works closely with current clients as well as with the marketing experts in our own Ability SmartStaff™ Services organization to stay current with the the latest web-marketing trends and needs. You’ll hear directly from them about the latest projects under development for upcoming releases of the Ability SmartSite e-commerce platform, and have an opportunity to discuss directly with them your concerns and needs for the future of your site.

Managing your Multi-Channel Marketing and Sales Investments
Most multichannel merchants today are struggling with measuring and balancing their various marketing and sales activities. Do you mail more or invest more in telesales? Do you spend more on paid search or organic search? How do you assess the performance and balance your portfolio of marketing and sales investments? Recent postal rate increases have brought this question to the forefront. Come to this session and learn how to measure and evaluate your various marketing activities in the context of the ever-changing multichannel environment. Learn how other leading multichannel merchants are handling this increasingly complex issue.

Max Out Your Site: Practical Training Tips and Tricks for Ability SmartSite™ Customized Websites
Ability SmartSite web designs are full of powerful marketing tools. Whether you run your own site, or you’re just looking to provide more input to our Ability SmartStaff™ team, you won’t want to miss this presentation from our training experts. Packed with information on recommended best practices, productivity tips, and shortcut tricks to automate time-consuming web content maintenance, we’ll make sure you leave this session with enough ideas to return your conference attendance investment the very next week!

Instant Web 2.0 Power-Ups: The Latest Add-on Modules for your Ability SmartSite™
The web development team constantly provides a number of integrated new features every time you update, and our add-on module system allows you to add even more robust functionality as your business grows. Pay for the functionality you need and snap it in with no additional development time required. Our training team will show you an in-depth look at the latest add-on functionality and answer your questions about which features are right for your business.

The State of Searchandizing: Trends and Technology in Onsite Search
Searchandizing? Third-party search solution providers? Checking search logs? The current marketplace offers a bewildering array of onsite search options, all with one common goal: to help potential customers find what they need and buy it. We’ll review current best practices and the latest research about consumer expectations when they search your site. Search options available to you with your Ability SmartSite™ website will be discussed in detail, and we’ll share practical tips and ideas from our Ability SmartStaff™ Services team to help you provide onsite search that delivers conversions, returning visitors, and rave reviews from satisfied customers.



What's New in Microsoft Dynamics GP 10.0 Financials
Learn what you need to know before upgrading to 10.0, about new business intelligence and reporting capabilities, flexible 1099 reporting options to make tax-time easier, streamlined GL reconciliation processes, and much more.

Tips and Tricks for Securing Microsoft Dynamics GP 10.0
Several considerations must be taken into account when configuring and deploying security for Microsoft Dynamics GP 10.0. This session will provide tips and tricks on how to easily configure and deploy security for Microsoft Dynamics GP. Learn about some of the new security features in10.0 and how to address security in 8.0 and 9.0 as well

How to utilize the Bank Reconciliation related modules to their fullest potential
Tired of reconciling your checkbooks using Excel? This session will review our best practices surrounding the area of bank reconciliation in GP, AF, and Ecometry including the use of clearing accounts, refund check imports, posting GP bank transactions. An overview of the benefits of using the Electronic Reconcile and SafePay modules will be included.

Business Ready Licensing for Microsoft Dynamics GP
Explore all the modules available to you within the new Business Ready Licensing program. We'll review popular modules like Fixed Assets, Inventory, Purchase Order Processing, and answer your questions about any module you're considering implementing.

What’s New in Ability Financials 10.0
Learn about the valuable enhancements that we added to Release 10.0 including new Account Create and Vendor Create windows, Vendor ID Mapping, batch ID creation on AP Import, and improved security design for ODBC write-back on Ecometry open systems.

Are You Taking Full Advantage of CustomerSource?
Be more productive and self-sufficient by learning how to effectively use CustomerSource, an award-winning Web site for Microsoft Dynamics customers enrolled in a service plan. CustomerSource contains an abundance of resources to empower the employees in your company that use GP. Come to this session to learn about how to access product information, download documentation, search knowledge base for helpful tips and tricks, read and post to the discussion boards, view eCourses, etc.